The Wish List: Our Hero Products From 6 Black-Owned Beauty Brands
From extensive shade ranges and hydrating hair products to skincare that consistently delivers, these are our favourite products from the brands Team Service95 returns to time and again – all founded by Black beauty entrepreneurs
1. The Eyeshadow Palette
Makeup brand Juvia’s Place is inspired by the beauty of Africa, reflected in the richness and depth of pigmentation in its products. We particularly love this Nubian Eyeshadow Palette, which offers a perfect mix of warm shades in glitter and matte finishes. £24, Beauty Bay
2. The Wig Essential
Wig wearers, this one is for you – The Wig Fix is a pioneering hypoallergenic silicone grip designed to gently secure your wigs comfortably. Its innovative design minimises damage to your natural hairline while providing a reliable hold, so you can confidently go about your day without worrying about slippage. $29, The Renatural
3. The Under-Eye Brightener
Uoma describes its Stay Woke Concealer as ‘beauty sleep in a bottle’ – so exactly what you want from a cover-up. With its full-coverage, creaseless formula, once you try it, you’ll find it hard to switch back to anything else. £21, Beauty Bay
4. The Scalp Saviour
Steam Bar’s pampering Scalp Saviour Mask is formulated with butters and oils to deeply cleanse, hydrate and promote hair growth. It’s suitable for all hair types, from Afro and coily textures to wavy and straight lengths. Pair it with the Steaming Cap for the ultimate hair and scalp treat. £40, The Steam Bar
5. The Pampering Pick
Topicals’ hydrogel Faded Under Eye Masks work to brighten, even out skin tone and reduce dark circles. Packed with lots of great active ingredients, you can pop these on, relax and wait for the results. Plus, a pack contains 6 pairs, for even more self-care opportunities. £20 for 6, Sephora
6. The Hair Cleanser
Born in Brooklyn in 1993, the mother-daughter duo behind Carol’s Daughter started making hair and body products in their kitchen at home. Since then, they have built an extensive range of products (we love this hydrating Black Vanilla Shampoo) that continue to be steeped in family tradition. $13.99, Carol’s Daughter
Pia Brynteson is Content Editor at Service95
